Aristocrat Leisure's former Chief Executive Officer, Jamie Odell, has moved to Scientific Games. He will act as Ronald Perelman's special advisor, updating the board chairman on market innovations and gaming industry trends. He will also be working alongside Scientific Games CEO, Barry Cottle, to support the growth strategies currently in place across the company.
Prior to being employed as Chief Executive Officer of Aristocrat Leisure, Odell served as a successful senior executive in the global beverages industry. Then Aristocrat grew its market capital from $1.3 billion to around $7.5 billion under his stewardship, proving that he is capable of guiding various businesses towards profits. As Scientific Games directs more of its attention to instant products, this could be especially helpful.
According to Scientific Games' Senior Vice President of Instant Products, John Schultz, the corporation has identified significant growth opportunities in the instant market. Manufacturing operations in the United States and Europe are being realigned accordingly, with plans to expand the developer's production and innovation of these games using advanced technology.
All involved parties seem to be pleased with the new agreement. Perelman commented that he is glad to have Odell join his company after having known him and watched his success for many years. He added that Scientific Games has done an incredible job in building products and services that customers and players love. Having Odell on board would, he said, significantly enhance the developer's ability to reach new markets and players, while also driving growth across the business.
Cottle has also expressed his delight and says that Odell's advice and support would be “invaluable” as Scientific Games continues to execute its growth strategies. The ex-Aristocrat CEO is world-renowned as a successful executive and gaming expert, Cottle asserts and he has driven innovative player engagement strategies for more than a decade.
Odell seems equally pleased with his new advisory position. He explained that this was a “transformational moment” in the online casino industry and said he was excited to be working with Perelman and Cottle at this time. He was initially asked to provide his expert advice by Perelman, and has since spent time with Cottle.
Odell went on to say that getting to know Cottle has shown him that they share values and beliefs on how to build businesses, and that he was looking forward to collaborating with him. He finished by commenting that the “outstanding” existing leadership team at Scientific Games is committed to driving its industry into the future, and that he will do all he can to support their efforts.